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Dos Equis

Radio spots for Dos Equis and the Most Interesting Man reboot. The new campaign was a modern version of the same bro-humor. Today he smokes weed, but a strain you’ve never heard of.

CW: Me, Taylor Schumaker, Andrew Niemera
ECD: Paul Johnson, Keith Scott

Cannes 2018, Shortlist, Radio
Cannes 2017, Shortlist, Radio